The greatest automotive event in North America: THE SEMA WEEK

From October 31st to November 3rd, we’ll attend Sema Show in Las Vegas, the annual event concerning innovations and extraordinary vehicles.

The Las Vegas Convention Center will turn its spotlight on product demonstrations concerning tyre solutions, accessories, spare parts and exhibition of the hottest tuning cars of the moment set up directly by automakers, or companies specializing in the sector, as well as special events and informational seminars.

The trade show history, founded in 1963, born in 1967 in the basement of Dodger Stadium in Los Angeles. That year, it had 98 manufacturers managing booths, an attendance of about 3,000 people, and only 5 cars, two of which were a Ford GT40 from the same year and a Dodge Dart, prepared for acceleration races. Today, the SEMA Show is recognized as one of the biggest automotive events in North America and in 2023 will host approximately 2,000 exhibitors from around the world and over 130,000 visitors. SEMA has also announced a five-year plan that begins in 2023 to transform the SEMA Show into an even more exciting journey: SEMA Week. The goal is to create the most exciting automotive event in the world, with new ideas, projects, activities, music, and entertainment. Creating a festival-like event, for example, turns visitors who are merely interested in the industry into enthusiasts, thanks to the complete and electrifying experience offered by the organization.

Our decade-long presence at the Show began with Esco, our longstanding local partners, suppliers of automotive equipment, and many other sectors. Subsequently, we created our booth thanks to ITA (Italian Trade Agency), the agency for the internationalization of Italian companies, in the collective area of the Lower South Hall, in the Global Tyre section. In 2023, you will find us in the South Hall Upper pavilion, one of the most visited areas by enthusiasts. The fair represents an opportunity for us to expand into the North and South American markets. 

The products we’ll exhibit at the Show will be the jacks belonging to the YAK range, perfect for the automotive industry; compact, easy to handle and extremely efficient. 

You will see three of our Best Seller for the heavy category: YAK217/N, YAK215/N, and YAK214/P. We’ll also exhibit some pneumatic balloon jacks with a capacity of up to 2.2 tons: YAK203 and YAK132.

2023 will be the perfect opportunity for us to share a great exclusive News with visitors.

We wish everyone a great SEMA 2023!