The setup of exhibition spaces for sectoral events
The setup of exhibition spaces for sectoral events that attract visitors from all over the world is an extremely complex activity. We want to tell you the key points and the real benefits of attending an exhibition.
How are the stands of exhibitors set up?
Based on our previous experiences we usually start in focusing on the objectives for attending the exhibition, analyzing the sector and selecting the products to show.
Then we plan the space use in line with the size of the stand identifying the most visible areas.
Then, the main themes of the stand are identified and exhibition graphics are created, following a project that reflects the corporate identity and attracts visitors.
For the setup of our stand at Automechanika Frankfurt exhibition, we decided to dedicate the most visible area to suspended pit jacks and the 2024 new product. The other products were then selected according to the exhibition’s sector.
Safety is the main theme we want to communicate in this event. It is important for us in the daily work and for the production of our high performance jacks for the safe maintenance of vehicles.
What are the benefits in showing your products at exhibitions?
- To gain the brand visibility, showing products to thousands of visitors.
- To strengthen existing commercial collaborations and establish new business partnerships.
- To receive feedback from visitors in order to improve products or advertising.
- To meet customers in order to share future projects, to find new ideas and development points.
- It is an amazing showcase to exhibit the new products to a wide interested audience.
Join us at Hall 8.0, Booth A35 or stay tuned to our channels. We will soon share with you the setup of our stand for Automechanika Frankfurt.
